Music brand XITE launches 4K music video experience in Canada
Today, Dutch music company XITE launched a 4K music video experience in Canada. XITE 4K broadcasts the best music videos in Ultra HD and will be available through Rogers Communications, one of Canada's leading providers of cable television.
4K, also known as Ultra HD, TV content has been available in Canada since 2016. Until now, content has been limited to live sports and on-demand services. However, as of today XITE’s music video experience is available to Rogers customers with a 4K subscription and NextBox™ 4K set-top box through channel 987.
I am very proud that a leading provider like Rogers has chosen XITE. It confirms the uniqueness of our product and the importance of music videos.
The launch in Canada is a great first step for XITE in North America. I am very happy with this partnership and with all of our new Canadian viewers.
XITE Networks is a music television company founded in the Netherlands. XITE’s music television channel launched in 2008 and is distributed to 15+ million households in the Netherlands, Belgium, Germany, Qatar, and now in Canada.
In 2015, XITE massively changed the way to watch music videos with a world’s first: Personalized Music Television. This service allows viewers to like and skip through music videos, search XITE’s vast catalog, play a channel curated by a team of music experts or design their own channel based on genre, era, visual style and mood. All of which provides a contemporary, tailored experience based on the viewer’s individual taste in music videos.
The presskit can be downloaded here.
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We know the best way to enjoy your favorite music is through video. That’s why we just love music videos. Everything we do is focused on providing the consumer with (personalized) music videos.
Since 2008, XITE has been broadcasting linear television and offering its VOD services on several platforms. Now, XITE provides 15 million households in the Netherlands, Belgium, Germany and Qatar 24/7 with the most popular music videos.
In 2015 we massively changed the way to watch music videos with a world’s first: Personalized Music Television. This music video service allows you to like and skip through all videos and create the perfect personal music video channel. Personalized Music Television is live in the Netherlands, Germany and Qatar and is expanding globally.
On top of that, XITE has a full in-house production team. The studio creates content such as documentaries, music videos and YouTube formats for XITE, for our partners and external clients.
See www.xite.com for more information.