XITE appoints Stefan Verkerk, former WeTransfer, as Chief Growth Officer

Amsterdam - June 14 - Amsterdam Music television streaming service, XITE, is thrilled to announce that Stefan Verkerk, former WeTransfer executive, will be joining their management board as Chief Growth Officer and shareholder as well. Verkerk, former WeTransfer executive, will be joining their management board as Chief Growth Officer and shareholder as well. 

Verkerk brings with him a wealth of experience in the tech and media industry and a passion for music, making him the perfect fit for XITE's dynamic and innovative team. As CFO and founding shareholder of WeTransfer, Verkerk was instrumental in driving the company's growth and success, and he will undoubtedly be a valuable asset to XITE as they continue to expand and evolve.

“Joining XITE's senior management team is an exciting opportunity for me," Verkerk said. "I've been a fan of XITE for years and I got more and more intrigued and excited every time we talked about the team and the vision. I'm really looking forward to joining the talented team to bring even more great music to audiences around the world."

XITE has been a leader in the music television space since its start, with a mission to bring music back to the living room by offering a unique, interactive music video experience. With Verkerk on board, XITE is confident in its ability to accelerate its growth and success, delivering engaging content to music fans everywhere.

"We are super proud and happy to welcome Stefan to our team," said Cees Honig Co-CEO of XITE. "His deep understanding of customer acquisition and retention will help us further improve our customer experience and expedite growth. We look forward to working together to keep bringing the best possible music video experience to our viewers.

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About XITE Networks

With over 14 years of experience in TV, tech development, music licensing, content production and music curation, XITE is dedicated to building the best music video experience in the world. We want to share our passion for music videos with the world and invite people to experience music beyond listening: to see music.

With more than 200 channels curated by music experts in a diverse range of genres, moods, themes and trends, with a focus on discovery, seasonality and cultural relevance, we aim to be the 'source of truth' for what's happening in music videos and be the music video guides customer's trust. XITE is for everyone who loves music videos.

Our product is available on more than 100 million connected televisions, set-top boxes and OTT devices in North-America and Europe.